
SOS Organizational Structure
Here is everything you need to know about the structure and set up of SOS as an organization – both in written and diagram form! Click on a position’s title to download a more detailed description. For the complete folder of all positions click here. Chapter President(s) Reports to: SOS Head Office The President is responsible […]
Marketing Materials Toolkit
Here is a complete list of the types of marketing materials that can be used and adapted at your chapter. Click on each form to see examples, templates, and more information: Posters Flyers and Cards In-class presentations In-class skits PPT slides in classes Social Media: Facebook & Twitter YouTube School Email Blasts: Discussion boards Profs & Admins […]

Marketing Templates: Flyers and Cards
For lots of sample flyers and pamphlets click here, and for sample cards used by SOS chapters, click here. Flyers Flyers are a great tool to get the word out about specific Exam-AID offerings for sections of a course and more. They can advertise anything from upcoming Exam-AID sessions, openings in job positions for your […]

Marketing Templates: Posters
Posters are another very important tool to get the word out about Students Offering Support. They can advertise anything from upcoming Exam-AID sessions, openings in job positions for your school’s SOS Chapter, upcoming Outreach trips, etc. Post them up around classrooms or hand them out after lectures. You can also go to your school first-year […]
Marketing Templates: News Release & Sample News Piece
Hello Everyone! In this blog post, we are giving everyone TWO templates that you can use to send press/news releases to your campus newspaper. These two templates vary slightly, and both have been used before (one by Laurier SOS, and the other by Guelph SOS – click here for the story) with success. For tips, […]

How To: voicingSOS – Get Them Talking
If you are looking to do a marketing campaign to build on your success, please make sure to use voicingSOS. It’s a great campaign designed by Marylin Ma, Marketing Executive from Laurier SOS. Description: voicingSOS is a testimonial marketing campaign which began in the Fall of 2010 at the Students Offering Support: Laurier Chapter. The […]
The 5&15 for SOS Blogging by Cory Schnurr
SOS wants you to share your experiences, be proud of what you do and blog about it. We provide 5 general rules and 15 quick tips to help get you started. General Rules for Better Business Blogging- adapted from quickonlinetips.com 1. Subjects to avoid. There are just some things you shouldn’t talk about in your blog, […]
Media Relations Templates by Cory Schnurr
Template 1 News Release: A news release is more of a story and should be written to potential be published “as is” -most media like it to be as little “advertising” as possible, and want to see (or read) the story hook first. It follows a priority of need to know-should know- want to know. […]
Media Relations for your Chapter by Cory Schnurr
What is Media Relations? Media relations is the management of media coverage and relationships on behalf of a person, business, or organization. Why is Media Relations important? Media relations is important for several reasons: organizations want to share their stories they want to be properly represented in the news they want to increase their brand […]