Students Offering Support isn’t just a club in your school; it’s a national program. It’s important that we stick to the branding guidelines so that we have a consistent brand identity throughout. A brand identity is how your brand looks to a person. This includes logos, fonts, colours, etc. The Nike Swoosh is a great example of brand identity, it’s known worldwide, even without the word “Nike” written; the Swoosh is enough. Having said that, SOS does have a logo and some alternative logos. You can use whichever one you feel works best. Make sure you stick to the colour scheme. Check out the Branding section for more details on this.
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