Below you will find recommendations related to the branding of promotional and print material information for your chapter.
Exam-AID Initiative Name
The review session initiative is called Exam-AID. Steer clear of the “exam-cram” connotations. Clarify the difference between our organized sessions, and cramming as a form of studying. All 1 word, Capital E, A,I,D, with no space between the m, -, and A. If pluralizing, add lower case s.
| Correct | We run Exam-AIDs for multiple Courses. |
When talking about the impact of the sessions, use an apostrophe, as they are possessive.
| Correct | The Exam-AID’s results were tremendous. |
Logos & Colour Scheme
Below are the four official logos of Students Offering Support. You may use all of them at any time. On the File Manager, all four of these are available in 150 ppi and 300 ppi formats. Additionally, you can download the AI (Adobe Illustrator) or EPS (Encapsulated PostScript) formats if your chapter needs a larger resolution for any reason.
Logo with White Border and No Text
Original Logo with Text
Original Logo with No Text
When using these logos, we recommend that the image and any text reading ‘Students Offering Support’ remain blue. However, if your chapter wishes to design an image for your Facebook fan page or any publication material, you are welcome to include your chapter’s name in the graphic in your school’s colours, but leave Students Offering Support its correct colour. Also to note, the font used in the SOS Logo is called Lithos Pro.
Final Notes
We would love to hear your thoughts on these updates and recommendations – so comment and post away on the portal! If you have any questions or issues with implementing these recommendations, email Robyn Richardson at rrichardson@studentsofferingsupport.ca.
If you would like more information on Branding, be sure to visit the Complete Branding Guidelines E-Manual Post.
Also check out these Branding posts:
Check out the Facebook page for Marketing VPs [DISPLAY_ACURAX_ICONS]
[…] To check out some more examples, click here. If you have any questions about developing an SOStips campaign at your school, email chapters@studentsofferingsupport.ca. As always, be sure to follow SOS Complete Branding Guidelines (and guidelines On Paper: Print and Promo) […]
[…] If you have any questions about these forms of marketing materials, feel free to email chapters@studentsofferingsupport.ca. When designing cards, flyers or pamphlets, do be sure to follow SOS Complete Branding Guidelines (and guidelines On Paper: Print and Promo). […]
The font used in the logo is Lithos Pro.
What is the font type used in the logo?